How do you value the content of your web page? Netizens could have infinite number of approaches to that idea. There would be data in the best book on rhetoric, to phrase and rephrase your articles, in a manner that the web browsers would find simple, humble and informative for his queries. An article thus produced, contented in a manner suiting the web, finds a few advertisements to its credit and hangs around with Google ad sense. You think that the process could be that simple, but I feel on the contrary. You waste time perfecting your content which finally dissolves in the sea of search with you ending up struggling to keep afloat. What I mean shall need a bit of explanation; the logic shall appear convincing, yet hard to believe, but not without a reason.

Erase your memory and let’s start from the point where the trouble originated; let’s start from the fabulous foyers of the opaque world of Google and its algorithms which has now become the pinnacle of men’s effort to reach the stars. I bet you would frown at the thought of your folly.

Thieving on keywords

It’s the game of codes. Google ad sense has codes created in each web page to insert content specific advertisements. When you click these ads, Google smiles for the way which it has earned. A portion of these earnings goes to the publishers of these ads. That means, as a publisher you could linger around freely making money without competition if you have got the brains for it. What shall be important would be the key words you use for the contents. The highest paid keywords properly grouped and placed inside a less informative content on any topic would, as the machine brain does, attract all the related ads from Google ad sense. It would just require a willing individual to collect or steal as many as junk articles as possible, regroup the keywords and put it in any site that he wishes to earn for. The rest shall be left for Google.

 Impression Crap

Does Google respond to this? If it indeed does, your search for a key word would have been more profitable. But then of late net search through Google has become a tedious as well as less fruitful an operation. Maybe cos Google finds it hard to convince the lot that has herded behind them, ‘the most successful search engine’, or probably it doesn’t want to correct itself. If that’s the case, then there shall be just one alternative left to us clients; to take it the hard way; to keep it impressed in mind that majority of the contents in Google search result is but crap, and if by Gods grace, we have a lucky day, we would surely cross one where a genuine writer has poured his sweat and blood.