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When Ideology Matters in your Search

A Glaring Fallacy


Search engine operations with its more glaring fallacies, most of it technical in nature, still seem to hide greater irregularities. Most of it seems out of the place when we consider the reason they have been made for. An interesting point here is that Google, one of the largest search engine operators, has proved the point outright. Here the problem seems to be the biasedness of Google to the ‘liberals’, keeping in dark the attempts of the ‘conservatives’. Failures from the part of Google which till now were justified to the extant of operations this giant had to handle, has crossed the limits and found a new pivot in their ideological attractions.

A giant search engine, biased due to ideological barriers even though sounds abstract, needs a good look for feeling the facts. Here the case had been with the conservative ads that were placed with ‘Google’ for promoting one of there leaders. However a click would bring forward anti campaign ads against the same person. The conservative bench, left with not much of a choice, modified a liberal ad, changing the names in them with theirs. The ad thus pasted was rejected by Google for making defaming statements an individual or rather an organization. However, the liberal ads which did the same still find a place with Google. If that appears discriminating, then the Google seems well to be biased.

A Leftward tilt

The undisputed leader could either be biased for the pay that they get for their ads or obviously, a Leftward tilt to the tower hovers free. In either case, Google needs to answer some ethical demands. Freedom to view the opinions from both sides, reaches a climax with this ultimate surprise from Google. So it hadn’t been the click frauds or the ranking algorithms of Google that had there lone bit of problems; which of course still lack explanations. The game here has started at the very abstract level from the amorphous need to politicize. It shall remain a question as to how long and for whom, Google could let it fate hang at the edge of such a cliff. If ethics of search operations does matter, Google search has turned into a search for irrelevance.

So it is relevance which has got the bite from Google. A deep injury indeed where the loss appears sharp edged on either side. Is this a point where you feel the necessity to reconsider your judgment? If it appears worthy of considering, there would probably be a hundred behind you having the same idea. The sounds that reverberate within the thick walled world of the web might indeed be a requiem for Google. Let’s wait and watch.

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